EMPLOYEE TRAINING GRADUATION

17
GLOBAL LOCATIONS
1000
ATTENDEES
1
MODULAR SYSTEM TO MAXIMISE SUSTAINABILITY

“brand brewery is for me a very strong partner in the organisation of our DHL Express CIM Supervisory events. They have people with the skills and knowledge to support us in organising high-quality events. I like the fact they listen to feedback, they give feedback and think together with us on how we can make things better. For me, the open discussions and trust is key in our partnership!

Senior Director, Head of CIS Europe, DHL Express

Overview

We worked with our client to create a series of global graduation events for employees – representing the culmination of a multi-year training programme. The concept had to be transportable or be able to be produced in the host country, whilst retaining the replica experience no matter the location.

CREATIVE

All aspects of the creative needed to be adaptable to the environment and final print specs. To maximise sustainability but also be cautious of budget, we developed a modular system that ensured we reused as much as possible and utilised local suppliers, generating income for local business where suitable. The creative was bold, on brand and celebratory.

COMMUNICATION

We handled all guest communication from initial invites through to post-event feedback. This required liaising with thousands of employees across all continents and languages. We focused on giving them all personal support and developing connections that were reflected by the onsite hosting team.

EXPERIENCE

We took the lead on location finding, venue sourcing, production, delivering all aspects of the event and full guest experience. With an in-depth knowledge of the client’s value and brand, we were able to produce an experience that could be replicated seamlessly for all global employees, including recap sessions, CSR activities, wellbeing sessions, dinners and finally the graduation ceremony, closing off a hugely successful training programme.